Naver Smart Store
Your own store, inside the site Koreans search on.
Naver is where Korean shopping starts. Smart Store puts your brand in there with its own storefront instead of buried in a category listing.
Where people usually start.
You want a brand, not a product listing
Marketplaces file you under a category. A store is yours.
You sell on a marketplace already
Nothing happens when someone searches your brand name.
Your Korean copy is translated, not written
It reads like it was translated. Koreans notice.
What we do, and what you get for it.
- Planning the store
- What it contains, how it's structured, what each page needs.
- Korean product content
- Pages written for Korean shoppers, with sources for every claim.
- Running it
- Updates, new products, and a record of what changed.
- Talking to customers
- Store inquiries and reviews answered in Korean.
How it runs.
- 01
We agree the size of it
How many products, what the store has to do, what content already exists.
- 02
Content gets written
Product pages drafted in Korean. Anything unclear comes back to you as a question.
- 03
You approve it
Structure, copy, claims, prices.
- 04
We keep it running
New products, updates, customer messages, reporting.
Who does what.
Worth reading before you start, not after something goes wrong.
| You | Us | Someone else | |
|---|---|---|---|
| How the brand looks | Decide | Draft and recommend | — |
| Store registration | Provide business documents | Prepare and submit | Naver decides eligibility |
| Product content | Supply the source, approve the result | Write and maintain | — |
| Getting paid | Banking decisions | Reconcile against orders | Platform settles |
Your agreement is what actually governs this. The table is the short version.
What sets the timeline
- Registration depends on what business documents you can produce and how long Naver takes.
- Content scales with product count and how good your source material is.
- Launch waits on your approval.
What sets the price
- How big the store is — a focused range or the full catalogue.
- SKU count and content depth.
- Which ongoing tasks you want covered.
Questions people ask.
Can a foreign company even open one?
Yes, Naver supports overseas businesses. The documents required vary. We'll confirm what applies to you before committing to a route.
Do you just translate our existing pages?
No. Koreans search differently, so the content gets written rather than translated. The claims still come from your material.
Who answers customers?
We can, in Korean. What we answer ourselves and what comes back to you is agreed up front.
Can we do this and a marketplace?
Most brands do. We'll agree how pricing and content stay consistent across both.
Talk to us about naver smart store.
Tell us what you sell and where you're starting from. We'll come back with what the work actually looks like.